||A Senior Product Marketing Manager is required to join an internationally established business with UK head quarters in Kent - a recognised name in their field who are on the verge of launching a new product category within their UK brand portfolio.
To supplement this expansion and to aid anticipated growth, the Senior Management Team have decided to make the timely appointment of a Senior Marketing Manger.
The incoming candidate will be responsible for the marketing facet of the business in its entirety – heading up a medium sized team of skilled marketing professionals. As the Senior Marketing Manager, you will be strategic in your approach in all aspects of the marketing mix to include: product and category management; PR, advertising, and communications; online and digital presence, graphic design and packaging; and brand awareness.
Proven experience of marketing management within a B2C environment will be pivotal in making a successful application, as is tangible ability to manage and impassion a team of marketing professionals (Marketing Executives, Graphic Designers, and Product Managers). An exposure to retail trade channel marketing would be highly advantageous, although this isn’t paramount. Effective budget control management will be required, as is the flexibility to undertake global international travel.
Candidates must possess expert communication skills in order to communicate effectively to internal stakeholders (sales, customer service and operations), as well as external stakeholders (distributors and trade channels), and also the end consumer themselves through effective copy and branding. The post holder will have a clear passion for marketing and will be able to lead from the front through strategic direction and decision making.
This is a rare opportunity to join a long standing business in Kent who enjoy a reputable name within their industry, a firm that will provide the right individual the chance to shape and develop marketing activity throughout.
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